Social media allows individuals to have a platform to communicate and connect around the globe. I agree that the bullying can continue away from the educational institute, causing the student to ever have an escape from the bullying.
We do not use social media too often with our students, have an acceptable use policy and most social media sites (Twitter, Google+ , Snapchat, etc.) are blocked on the school network. Unfortunately, this does not eliminate what happens on cell phones and personal devices that are not connected through the school wifi. One of the ways I have worked with students in a closed and supportive social media network is through Edmodo. Edmodo mimics Facebook for students in a closed group that is created and monitored by their teacher. Students can communicate, share resources, etc. in small groups, through the discussion feed and learn how to navigate social media. When using Edmodo, we discuss a lot about digital citizenship, digital footprints or digital tattoos, online identity, creating profiles, how our 'brand' is seen by others, etc. It allows students exposure to social media without some of the challenges that are experienced through open social media tools.
I have personally not had to deal large scale issues of cyberbullying. However, social media also has the opportunity to take a turn for the worst allowing the 'trolls' to come out. I use Twitter to build my Personal Learning Network (PLN), gather ideas and resources, and share resources I have created. I find it to be a positive experience, though some of my colleagues have had very different experiences where people have 'trolled' them. Trolling is when someone posts negative or mean comments at another user. My colleague had others call him all kinds of things just because he had a different opinion to theirs. These are educators. If adults who are supposed to be role models for their students spend time trolling the internet, how can we expect our students not to? We as educators have to role model for our students safe and responsible use of social media.
It was nice to see when I read the article 'Why Twitter is Finally Taking a Stand Against Trolls' (Lapowsky, 2015) that the social media sites themselves understand the importance of not tolerating people who cyberbully others. Twitter is flagging inappropriate comments, indirect threats, violent threats, underage usage etc. This is essential for making the social media experience enjoyable for all users and it is positive to see resources put into identifying and eliminating those who do not wish to use social media in a positive manner.
Connect With Students and Parents in Your Paperless Classroom | Edmodo. Retrieved September 12, 2015, from http://www.edmodo.com/
Why Twitter Is Finally Taking a Stand Against Trolls. Retrieved September 20, 2015, from http://www.wired.com/2015/04/twitter-abuse/